Tomorrowland and Coca-Cola have launched a contest that will transform one winner's living room into a festival stage for a single night. The promotion promises a live DJ performance and what the organizers are calling "festival-grade production," though neither party has specified what that means when scaled down to a residential address.
What the Contest Entails
Entrants must upload a short video of the room they want to host the takeover and explain why it deserves the visit. The application also asks who they would celebrate with and what makes their home and crew the perfect setting for the event. Neither the identity of the performing DJ nor the duration of the party has been announced. Tomorrowland did not respond to a request for clarification by press time.
Context and Timing
The contest arrives as Tomorrowland prepares to return to Belgium across two weekends, July 16–19 and July 23–26. The festival is rebuilding after a 2025 fire destroyed its Mainstage, a structure that had taken two years to construct. This year's edition features a new theme that organizers have described as one of the most ambitious creative journeys in the festival's history, with a lineup including Calvin Harris, Martin Garrix, Hardwell, ILLENIUM, and David Guetta.
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