Permanent Collection Anchors Expanded Range

The 2026 collaboration introduces the Tomorrowland x Loop Holographic collection as a permanent line, featuring three products in Holographic Black. The Tomorrowland x Loop Experience earplugs return with last year's limited-edition design, offering up to 17 dB of clear noise reduction engineered for live music at $39.95.

The Tomorrowland x Loop Switch earplugs add adjustable volume control with 20-26 dB of noise reduction, designed for flexibility across different stages and festival environments. This marks the first time the Switch model has been available in a Holographic finish, priced at $64.95. A matching Tomorrowland x Loop Link connector cord accessory rounds out the permanent collection at $29.95.

Limited-Edition Consciencia Colorway

Alongside the permanent line, Loop and Tomorrowland are releasing limited-edition Tomorrowland x Loop Experience earplugs in Consciencia Blue, drawing inspiration from Tomorrowland's 2026 themed universe. The Consciencia colorway will also be part of the festival's official merchandise lineup, priced at $39.95.

Built from creative collaboration with Tomorrowland's design team, the partnership aims to elevate earplugs from everyday accessories to artistic symbols of EDM culture. The collaboration deepens Loop's presence in the music space and follows recently renewed partnerships with Coachella and Harry Styles' Pleasing brand.

Distribution and Festival Reach

The full line launches for purchase via loopearplugs.com, tomorrowland.com and Amazon, with onsite availability at Tomorrowland events. The partnership targets Tomorrowland's reach of over 400,000 attendees across 750 artists and 16 stages.

The permanent Holographic collection ensures year-round availability beyond the typical limited drop model that characterized the partnership's first four years of sold-out releases.